June 21st, 2007 
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It never fails. Find a good thing that everyone can benefit from and watch some people go out of their way to ruin it. SEO Marketing is one of those things.
Since the majority of website traffic comes from places like The Google and Yahoo, it was only a matter of time before the people who dwell in moral twilight figured out some techniques to cheat their way to a better ranking for their website The problem is these people lose track of the real objective. Wendy Boswell at About.com writes, “Black hat SEO basically is a short-sighted solution to a long-term problem.”
Yes blackhatters get a quick boost in site ranking and more than likely make a fast buck (their goal anyway) but over the long term they run the risk of being banned by the very search engines that could really grow their business into a traffic generating, money making dynamo that last for years.
Want to play Russian roulette with the search engines? Try these techniques:
1. Link Farming
You have probably seen those sites with a directory page that contains hundreds of links. The trouble is they have no relation to the website theme. Putting up links about mortgage loans, acne, the history of wastebaskets etc when your site is about the quality of fishing in Great Falls Montana would be an example of link farming. There was a time when the search engines were okay with this but as is usually the case, people went overboard with it.
Make sure the links on your directory page relate directly or indirectly to the content on your website. In fact save yourself the time and effort by focusing on getting one way links to your site. A couple of quality one way links are worth way more than thousands of links unrelated to your niche.
2. The Sybil Attack
One of the most famous TV movies of all time is Sybil: The Girl with 16 Different Personalities starring Sally Field. This is the blackhat foundation for setting up mirror sites.
By creating multiple web sites with the exact same content but different domain addresses, blackhatters are able to trick the search engines into ranking their main website higher. Sybil attacks can also turn quite nasty and take control of large scale computer networks including peer to peer systems which are quite vulnerable.
3. Cloaking
Cloaking software was an underground rage a few years back. The concept is to present two types of content: One for the actual visitors to your website, the other was for the search engine spiders that crawl your web pages looking for updating content that has been keyword optimized. This was an elaborate way of getting the search engines to show a page they normally would not.
All of this may sound ridiculous and totally unnecessary. Yes on both counts. The easiest way to stay on the good side of the search engines is to give them exactly what they want; namely a website with good content (preferably unique) that grows at a more natural pace.
This maybe a slow way to success for some people but it’s safe and it works. You are growing a business which you hope will be prosperous for years to come. Do not let anyone talk you into putting it at risk by using blackhat techniques.
Watch the video related to seo marketing
www.UnderGroundTrainingLab.com In early 2008 I spoke at the Secret Society of Traffic and Conversion Seminar for my friends Buck Rizvi and Brock Felt. The attendees paid thousands to be there but I’m sharing my 3 hour presentation from the seminar with you for free. I outlined the social networking and web 2.0 strategies that I personally use to drive tons of traffic to build my list and make more sales. I covered dozens of topics including, but not limited to, internet marketing, creating a …
Help answer the question about seo marketing
Web Analysis / Marketing Tool (SEM, SEO) for a small sized company with a budget of $500?I am going to manage the web marketing (SEM / SEO) and Web-tracking activities of a smaller sized web production company.
I am now in the planning and researching phase of the web marketing improvement project. I am a pretty beginner to the issue. What tools and methods would your suggestions and guidances for me, in order to increase revenue, create leads, better ROI etc. My budget will be a few hundred dollars.
Any suggestions will be appreciated!
About Author
Daryl Campbell – The Internet Marketing Guide. Over 85% of your website traffic will come from the search engines. For that reason alone, you do not want to take any chances that will put your site at risk. To find out more go to SEO Optimization
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It’s slow ’cause it’s 65 mb, on the upside the quality is great!
As long as your SEO person is:
1) conducting a serious competitive analysis on your competition
2) is targeting the right keywords
2.1) casting a wide net with low hanging fruit keywords
3) ensuring your site structure is sound
4) you are using effective url structures and not some scripted output gibberish urls like yourdomain.com/script.php?yada-bla#$%%
5) ensuring your site is active in publishing new information with text and other media formats that is easily crawlable
and
6) Acquiring quality backinks, one way backlinks and use of a good anchor text strategy
…yes it can be done.
An aged domain that has some backlink history can help quite a bit dependent on the competitiveness of your core keyword phrase(s) you're going after. New sites occasionally have difficulty, way ranking #1 organically for the term 'mortgage' if you know what I mean.
Hope this helps.
If you have a web design company, try finding a SEO company to work with. My company was strictly graphics and web design, and for over a year I outsources all of my SEO jobs to a company I liked. Over the time, I slowly picked up things (all for free) and now I would consider myself very well versed in the field. I have now merged my company with the other to create http://www.Webmosa.com – I am very happy with the way I learned. Plus, if you plan to sell the service you are at least getting trained by actual professionals in the field. SEO changes over time, and one needs to stay on top of the game in order to be the best. Google "Tacoma SEO", within 1 month of the merger and launch of our new site we are already 5th on page one – crushing other companies that have been around for years.
To be the best, learn from the best. SEO books and blogs are often out dated.
looks like an apartment
Try to join http://www.linkedin.com and build your portfolio. You can join relevant groups and build business relationships.
-George
Aaron Wall's SEOBook.com is the best, by far. Also, the info at SEOmoz.org is solid.
I'm not connected to either of these organizations, although I know the people involved with them from the SEO industry.
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A few hundered dollars will be hard to do, since most of the really good tools out there will eat up your budget. For some BI check out a product called "ranking manager" and check out "compete.com" . KeywordDiscovery is a good tool, but costs a lot. A good way to learn about keywords is to run a small PPC campaign and use direct words "ohio vacations" instead of ohio vacations which will display ads even if someone searches "vacations out of ohio". This will give you an idea of what terms are searched most on google, as the impression count will show you how many searches there were.
Good luck…lots of reading is a head of you.
this video stalls constantly
You obviously have a basic grasp of SEO in order to consider this. The key to this ensuring that you do your keyword research correctly and there is onl one tool to use – Google keyword tool (just do a search).
There are many SEO applications/programmes that profess to ensure 'seamless SEO' – if you really must go down this route the two best free options (they are not fully fuctional, but will assist) are IBP and WEB CEO. Invest time reading the in built help section and you should be able to get a lot of help from them.
Please remember – SEO is a specialist practice and these tools should keep you right – they will not automatically get your site ranked for you.
Just one last point – don't use any of the autosubmit tools to submit your site to search engines, I would recommend tha, as with all SEO and online marketing, you get this done professionally – it is your business after all. Good luck!
Hope this helps
Do a little research and do most of the work yourself.
Here's some free online tools to help:
http://www.seochat.com/seo-tools/multiple-datacenter-google-search/
If you really know SEO, you should create a website and show your customers how good are you. You should go to the website below to pick up the necessary skills if you're not up to the mark yet. Trust me, business will come to you once you're able to show results and prove your worth.
http://forums.seochat.com
Regards,
Edmund Ng
CEO, Founder
Infinique Technologies
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